Profile of Directors and Executives

board picture smallerEDWARD R. FRIEDMAN, ESQ. (Board Chair) is the managing partner in the Beverly Hills law firm of Turner Aubert & Friedman, LLP. He received his B.A. degree from Pomona College in Claremont, California and his Juris Doctorate from Loyola University Law School in Los Angeles. Ed specializes in real estate law and has a very rich history as a patron of the arts. We are very happy to have him on our board.

DAVIDA S. JAMES (Treasurer) is a UCLA alumna, with a degree in English. She also attended the Penn State Dickinson School of Law in Carlisle, PA. Davida has spent 20 years in arts management. She has been a public relations director and concert promoter and has managed theater budgets of up to $1.2 million.

Davida spent 12 years as the assistant director of the UCLA Central Ticket Office for the UCLA Center for the Performing Arts, primarily managing operations for the cultural performances. She was also the box office/marketing director for the Reichhold Center for the Arts, a 1200-seat amphitheater in St. Thomas, U.S. Virgin Islands. Davida is the founder of Victor Valley Arts, a professional writer of both her own work, and as a freelance writer and editor for private clients and several newspapers in the High Desert.

CHANDALE SUTTON (Secretary) is a Victorville resident, an entrepreneur, and a graduate of Fisk University, where he majored in Marketing/Business Administration. Chandale was the former General Manager for Barnes & Noble in Victorville, where he was able to be in a profession that allowed him to share his love of books. He has extensive retail management experience that involves event planning, business presentations, and sales analysis. Chandale spent months helping us plan Barnes & Noble’s participation in our first High Desert Book Festival in October, 2016. He shares our vision for what the arts and increased literacy rates could be in the High Desert, and we welcome him to the board.

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